Sharper Image

As a preeminent supplier of technical savvy and innovative consumer electronics and gifts, The Sharper Image has looked to agency Art Zulu since 2008 to re-establish the brand as a power-house in the global market, while staying true to the brand’s heritage of chic design and utilitarian durability.

Art Zulu tasked Puresurface with creating and rendering photorealistic 3D models of a range of Sharper Image products, to be used in national print and broadcast campaigns. Puresurface also completed all post-production and VFX work for the TV Commercial.

The resulting TV Commercials and Print Ads gave The Sharper Image a fresh, updated look fit for the digital age and helped The Sharper Image to once again emerge as a force in consumer goods.